Ecommerce imagery trends & Strategy
THE IDEA
There has never been a more exciting time to be a creative director and art director for brands + e-commerce. Specifically, in the e-commerce world, the traditional ideas about “industry standard” are changing, and brands have the opportunity to bring more creativity + storytelling to all of their imagery across their whole brand. That means e-comm imagery is about to get a lot more fun and functional. I joined Lindsay More Nisbett, the founder of The Line Studios, in conversation about e-commerce creative and changes happening in the industry.